Barbara Grane

Barbara Grane’s passion lies in transforming how society perceives and creates opportunities for neurodiversity. Through her initiative, Be Xtraordinary, she merges digital innovation with the empowerment of neurodivergent individuals.

In today’s digital era, marked by constant change and infinite possibilities, there are stories of people who channel their passion into positive social impact. Barbara Grane, whose interest in communication, creativity, and design emerged at an early age, represents one of those inspiring stories. She is not only an entrepreneur but also a visionary. Inspired by the unique and extraordinary perspective of her autistic son, she embarked on a distinctive path.

Be Xtraordinary is the tangible expression of her commitment to empower and showcase the talents of neurodivergent individuals in the digital landscape. Neurodiversity, a term that encompasses a wide range of neurological conditions—from autism to dyslexia—has often been marginalized or misunderstood.

“We don’t have processing errors; we have a different operating system.”

Barbara’s vision challenges stigma and seeks not only to shift perceptions but also to provide practical tools and real opportunities through adaptive technologies. Be Xtraordinary did not emerge in isolation. It is supported by Barbara’s extensive journey, spanning more than 20 years in the creative sector, where she has led multidisciplinary teams and driven change. Her academic background, including a diploma in autism and studies in communication and international relations, strengthens the foundation of her mission.

Her passion extends beyond her company. Over the years, Barbara has contributed to socially relevant projects and shared her expertise across fields such as health and social development. Each role reflects her determination to make a difference.

At LaPasionDe.com, we celebrate individuals like Barbara Grane, whose passions transcend personal boundaries and hold the potential to change the world. Her dedication to neurodiversity, combined with her ability to integrate digital innovation, stands as a reminder of what becomes possible when passion and determination come together.